Marylu Ramos
Latin music executive Marylu Ramos has continued to leave an indelible mark on the industry, achieving a number of tremendous accomplishments over the past year.
In addition to purchasing what is to be a music hub for distribution clients in Los Angeles, a venue for filming music videos, content, record releases, and more, Ramos founded the first Latina woman-owned distribution company Varlian, organizing a team comprising 90% women, who hold positions in design, marketing, and social media.
Having overseen the marketing efforts of regional Mexican music superstar Carin Leon for the past six years, handling the digital campaigns and marketing for his Latin Grammy-winning album “Colmillo de Leche,” Ramos contained to play a significant role as part of his team, distributing his first official country single alongside Kane Brown and directing all marketing for the release.
Ramos was also responsible for Los Caimanes de Sinaloa’s first viral song “Derecho y Chueco,” spearheading all digital marketing for the release, while through the marketing efforts of her PR firm and distribution company, Edgardo Nuñez achieved 15M on Spotify. Ramos booked his unforgettable performance in San Diego with Estrella Jalisco, leading all marketing efforts, and under her leadership, the show became one of the most successful events in downtown San Diego.
El Rabbanito, the next new sensation in musica Mexicana, has been rising to the forefront under Ramos’ wing. Within only months of launching him in front of the world’s audience, the talented artist is already fully booked for 2024 with several upcoming duets scheduled to be release alongside A-list superstars.
In addition to purchasing what is to be a music hub for distribution clients in Los Angeles, a venue for filming music videos, content, record releases, and more, Ramos founded the first Latina woman-owned distribution company Varlian, organizing a team comprising 90% women, who hold positions in design, marketing, and social media.
Having overseen the marketing efforts of regional Mexican music superstar Carin Leon for the past six years, handling the digital campaigns and marketing for his Latin Grammy-winning album “Colmillo de Leche,” Ramos contained to play a significant role as part of his team, distributing his first official country single alongside Kane Brown and directing all marketing for the release.
Ramos was also responsible for Los Caimanes de Sinaloa’s first viral song “Derecho y Chueco,” spearheading all digital marketing for the release, while through the marketing efforts of her PR firm and distribution company, Edgardo Nuñez achieved 15M on Spotify. Ramos booked his unforgettable performance in San Diego with Estrella Jalisco, leading all marketing efforts, and under her leadership, the show became one of the most successful events in downtown San Diego.
El Rabbanito, the next new sensation in musica Mexicana, has been rising to the forefront under Ramos’ wing. Within only months of launching him in front of the world’s audience, the talented artist is already fully booked for 2024 with several upcoming duets scheduled to be release alongside A-list superstars.