Leila Cobo, chief content officer, Latin/Espanol, Billboard

Presented by Smirnoff Ice
Four artists are taking their illustrious family names and trailblazing with their own sounds. This is how they’re marrying the past and the future. 

Legados Con Camila Fernández, Chiquis, Lupita Infante y Majo Aguilar
Cuatro artistas con apellidos insignes están forjando sus propias historias y éxito, uniendo pasado con futuro. 

Camila Fernández, artist
Chiquis, artist
Lupita Infante, artist
Majo Aguilar, artist
Luana Pagani, founder, Fairwinds (moderator) 
 

María Becerra and Thalia have a candid conversation about mental health and stardom. 

Salud Mental
María Becerra y Thalia en una conversación abierta sobre salud mental y fama. 

María Becerra, artist
Thalia, artist
 

Presented by Walmart
Sports and music stars are working more closely than ever to promote their respective fields. How are these alliances achieved and developed? A conversation with Igor Lichnovsky and Leonardo Campana, moderated by athlete manager Daniella Durán.

Deporte y Música, la Combinación Ganadora
Las estrellas del deporte y la música cada vez trabajan más cercanamente para promover sus respectivos campos. Cómo se logran y se dearrollan estas alianzas? Una conversación con Igor Lichnovsky y Leonardo Campana, moderada por la manager de deportistas Daniella Durán.

Igor Lichnovsky, professional footballer, Inter Miami, Club América
Leonardo "Leo" Campana, professional footballer, Inter Miami
Piso 21, artists
Daniella Duran, CEO, Didi Sports (moderator)

Presented by Sony Music Publishing
A rare conversation with the Fuerza Regida frontman, executive and trailblazer. 

Introduction by Jorge Mejia, president/CEO, Sony Music Publishing Latin America and U.S. Latin

La Entrevista “Sony Music Publishing Icono” Con JOP (Jesús Ortiz Paz) 
Una conversación con el ejecutivo y líder de Fuerza Regida. 

JOP, artist
Leila Cobo, chief content officer, Latin/Español, Billboard (moderator)

In six months, Venezuela went from opening its doors wide to concerts by international stars to a hotly disputed election, all while the Venezuelan music movement surges stronger than ever. What are artist’s roles in the current climate? 

Venezuela Surge
En los últimos seis meses, Venezuela pasó de abrir sus puertas a conciertos internacionales a ser la sede de una elección presidencial criticada y controversial. A la vez, el movimiento musical de artistas venezolanos surge más fuerte que nunca. Cuál es el rol de sus artistas? 

Danny Ocean, artist
Elena Rose, artist
Lele Pons, artist
Mau y Ricky, artists
Nacho, artist
Sigal Ratner-Arias, deputy editor, Billboard Español (moderator) 
 

Icon Q+A Con Pepe Aguilar

Pepe Aguilar, artist
Leila Cobo, chief content officer, Latin/Español, Billboard (moderator)

NMIXX joins billboard for a discussion on the explosion of K-pop in the Latin market, and its future en Español.

Bae, artist, NMIXX
Haewon, artist, NMIXX 
Jiwoo, artist, NMIXX
Kyuji, artist, NMIXX
Lily, artist, NMIXX 
Sullyoon, artist, NMIXX 
Lyndsey Havens, deputy editor, Billboard (moderator) 
 

Icon Q+A Con Alejandro Sanz

Alejandro Sanz, artist
Leila Cobo, chief content officer, Latin/Español, Billboard (moderator) 
 

Our star panelists discuss the synergies between content creation and music. 

Desde Hits Virales Hasta los Charts de Billboard: El Poder de Creadores de Contenido
Nuestros panelistas estrellas hablan de las sinergías entre la creación de contenido y la producción, consumo y promoción musical. 

Domelipa, content creator
Mario Bautista, content creator
Marko, content creator
Sophia Talamas, content creator
Yeri Mua, content creator 
Kunno, content creator (moderator) 
 

The Intersection of Latin and Hip-Hop, With Fat Joe and N.O.R.E.

La Intersección de Latin y Hip-Hop, Con Fat Joe y N.O.R.E.

Fat Joe, artist
N.O.R.E., artist
Jesús Triviño, senior director of industry relations and global Latin culture and content, TIDAL (moderator) 
 

Superstar Q+A Con J Balvin 

J Balvin, artist
Leila Cobo, chief content officer, Latin/Español, Billboard (moderator) 
 

Next Gen Reggaeton: An Evening Curated by J Balvin 
Presented by Cheetos

Dei V, artist
Omar Courtz, artist
Saiko, artist

This event is open to the public and free to all Billboard Latin Music Week pass holders. This event has a limited capacity, and attendees will be admitted on a first come, first served basis. RSVP to let us know you are planning to attend. RSVP does not guarantee entry. 
 
Este evento es abierto al público y gratuito para las personas registradas a Billboard Latin Music Week. Favor presentar su escarapela de LMW en la entrada. Este evento exclusivo tiene capacidad limitada. La entrada para asistentes a Latin Music Week estará abierta hasta que se llene el recinto. Por favor llegar temprano.

Presented by Infinifox Group Company, VIZUAL and ZAMORA Live

Muestra de Musica Regional Mexicana 

ESLABÓN ARMADO 
ARSENAL EFECTIVO
REY CORONADO
HÉCTOR RUBIO
SONORA VAINILLA
JUAN CARLOS “EL CONDE”
SPLIFFHAPPY
PONCHO KAIRUZ

This event is limited capacity and LMW Insider Badge Holders will be admitted on a first come first served basis. Please show your badge and ID at the door. 

This event is 21+
 

Celebrate 35 years of Billboard Latin Music Week with us!

Featuring performances by:

Ana Mena
Belinda
Elvis Crespo
FloyyMenor
Tito Double P
Young Miko

And special guest George Harris

This event is included in all Latin Music Week INSIDER passes. Not an INSIDER? Buy a ticket to the celebration show HERE!

BRESH X Billboard Latin Music Week After Party!

Closeout the week by celebrating at The Most Beautiful Party in the World. 

Tickets are not included for any Billboard Latin Music Week attendees, use discount code LMW for 15% off tickets! 

This event is 21+

Watch the 2024 Billboard Latin Music Awards broadcast Sunday, October 20, at 9pm/8c on Telemundo.

To stay up to date with the latest news and updates on the 2024 Billboard Latin Music Awards, fans can follow the event on Telemundo.com/PremiosBillboard and join the excitement using #Billboards2024 on:
 
●    Facebook: @LatinBillboards
●    X: @LatinBillboards
●    Instagram: @LatinBillboards
●    YouTube: @TLMDentretenimiento
●    TikTok: @Telemundo
●    WhatsApp: @TLMDentretenimiento

Check in and pick up your badge! 

Leila Cobo, chief content officer, Latin/Español, Billboard

Riqueza Global: Cómo Recolectar Tus Derechos Conexos En Todo El Mundo
 

Fernando Prados, members area manager, AIE
 

Presented by Viña Del Mar
How the Chilean festival became a must-stop for all major Latin acts, and how to score an invitation to perform. 

Detrás del Exito de Viña 
Cómo el festival chileno se convirtió en meta obligatoria para los artistas latinos, y cómo se logra ser invitado. 

Alfredo Alonso, director of entertainment, Bizzarro Live/producer, Viña Del Mar Festival 

Presented by Rimas Publishing
Publishers play a vital role in fostering cross-cultural collaborations, particularly within Latin America. A conversation with A&R, artists and producers on how publishers help bridge the cultures and facilitate cross-border hits. 

Bastian, A&R, producer
Corina Smith, artist, composer
David Wild, A&R, producer
Valentina, artist, composer
Pamela Bustios, senior charts and data analyst, Latin and Billboard Español (moderator) 

The Future of Radio 

Raúl Alarcón, chairman and CEO, Spanish Broadcasting System
Leila Cobo, chief content officer, Latin/Español, Billboard (moderator)

It’s not just about recording or distribution agreements anymore. Artists and producers are entering into wildly innovative arrangements, from one-offs to long term deals, with labels, publishers, brands and more. Three innovators tell us what works. 

Atella, producer and songwriter
Cris Falcão, managing director of artist & label strategy and GM Latin, Virgin Music Group
Txema Rosique, VP of A&R, Sony Music U.S. Latin
Jimmy Humilde, CEO, Rancho Humilde (moderator) 
 

How much is a hit song worth? And, who gets songwriter credit and why? 

Porqué Hay 50 Compositores En Mi Canción?
Analizamos el valor de una canción y quiénes reciben o deben recibir crédito en su composición

Eden Muñoz, songwriter, artist
Keityn, songwriter, producer, artist
Sergio George, producer, songwriter
Pierre Hachar, managing partner, The Hachar Law Group (moderator)
 

Presented by Live Nation 
An unprecedented number of Latin acts are playing in stadiums. But their road to mass ticket sales has been carved in the development stage, working from the ground up. 

Feid, artist
Hans Schafer, senior VP of global touring, Live Nation
Luis Villamizar, manager
Alejandro Marin, radio DJ, writer, podcaster, music analyst (moderator)
 

Alex Gallardo, President, Sony Music Latin 
Alex Mizrahi, CEO, OCESA Seitrack
Nelson Albareda, CEO, Loud And Live
Leila Cobo, chief content officer, Latin/Español, Billboard (moderator) 
 

Presented by Billboard Argentina 
How friendship and camaraderie among Argentine artists became the driving force of their international success. 

Entre Amigas
La unión, camaradería y constante colaboración  entre artistas argentinos y la constante colaboración entre ellos se convirtió en un aporte fundamental para el éxito y la globalización.

Kenia Os, artist
La Joaqui, artist
Florencia Mauro, editorial content director, Billboard Argentina (moderator) 

Presented by Platoon 
Join us for an empowering discussion featuring four influential Latina executives from diverse sectors of the music industry: marketing, legal, artist, and label. Whether you’re just starting out or looking to elevate your career, discover strategies for overcoming challenges, building meaningful connections and thriving in a  competitive landscape. 

She Runs The Boards
Únete a nosotros para una discusión empoderadora con cuatro influyentes ejecutivas latinas de diversos sectores de la industria musical: marketing, legal, artistas y sellos. Este dinámico panel compartirá sus experiencias únicas y perspectivas, ofreciendo consejos invaluables a artistas, productores, compositores e ingenieros en desarrollo que navegan sus propias trayectorias profesionales. Descubre estrategias para superar desafíos, construir conexiones significativas y prosperar en un entorno competitivo. Ya sea que estés comenzando o buscando elevar tu carrera, esta conversación está diseñada para inspirar y equipar a la próxima generación de mujeres en la música.

Andrea Portela,  music marketing lead, Apple Music
Dascha Polanco, artist
Erika Montes, music industry executive
Yira Santiago, music & entertainment attorney, Protege Tu Música, LLC
Ingrid Fajardo, social media manager/staff writer, Latin, Billboard (moderator)
 

Networking: The Industry Roundtables
This year, Billboard is bringing back the highly anticipated Networking Roundtables, giving attendees the opportunity to meet directly with top executives and companies.

AIE

• Diego Zavala Boogen, Business Development and Neighbouring Rights Specialist, AIE
•  AIE: Global collection of your artist rights

Billboard

• Billboard Staff
• Charts, Media, and More: everything you wanted to know about Billboard

Billboard Argentina

• Billboard Staff
• Articles, Pitches, Media, and More!

Cristian Ashlee Entertainment

• Rick Valenzuela, founder, Cristian Ashlee Entertainment
• Artist Development/A&R: How to develop music, writing skills and full potential for new artists, specifically Latín, R&B and Pop music.

EB Public Relations

• Esther Beniflah Waxman, ceo and founder, EB Public Relations
• Transforming Talent Into Global Brands: leveraging the power of pr: expert strategies for maximum exposure through press, influencers and red carpets.

It’s my time now LLC

• Humberto “Humby” Viana, CEO, Its my time now LLC
• Afrobeat, The New Global Wave: how to create a hit collaboration within the latin space

Latin Merch

• Ricardo Lira, CEO and founder, Latin Merch 
• Merchandising: how to launch and profit from your merch business in Latin America and beyond.

Open on Sunday

• Anana Love, director of membership, Open On Sunday. 
• Turning Your Music Catalog Into Cash: unlocking value and revenue opportunities.

ONErpm

• Laura Bonilla, head A&R, ONE Publishing 
• Pablo Belalcazar, head A&R, ONErpm 
• How to turn data and marketing insights into success.

REVERB

• Tanner Watt, director of partnership and development, REVERB
• Touring Green: REVERB team leadership on how to reduce negative environmental impacts on tour while using the platform of live music to engage fans around the causes that matter most to today's biggest artists.

Round Group

• Ray Uscata, managing director, North and South America, Round Group
• Turning Data Into Viral Moments: how audience insights drive breakthrough social campaigns.

Stellar Music

• Felipe Martinez, head of Latam, Stellar Music
• Ryan Peterson, co-founder, Stellar Music 
• What is Trigger Marketing: how can a trigger marketing campaign drive fanbase growth, accelerate momentum on streaming platforms and shape global consumption patterns.

Tickeri

• Javier Gonzalez, CTO and co-founder, Tickeri
• Adrian Torroella-Cruz, VP of product and growth at Tickeri
• Ticketing That Gets Latin Fans: Tickeri provides ticketing solutions for shows large and small, with a focus on the Latin fan. Learn how specialized ticketing can help you target your real fandom

Varlian

• Marylu Ramos, founder, Varlian
• Música Mexicana Distribution and Marketing

Presented by Platoon 

Capacity is limited, LMW Insider Badge Holders and Monday Day Pass Holders will be admitted on a first come first served basis. Please show your badge or wristband at the door.